If you're anything like me, then finding a pair of jeans that actually fits can be an absolute nightmare. There's so many elements that go into a simple pair of denim and finding the perfect pair from fit, to wash, to details seems nearly impossible at times. However, thanks to Lawless Denim & Co., there shall be no more struggling with denim. Lawless opened its doors over the weekend and became the first custom denim manufacturer and retailer in all of Arizona. Located right in the heart of Downtown Phoenix at Cityscape, Lawless is the hottest new denim retailer and is forever changing the denim game in Arizona.
What sets Lawless apart from the rest is clearly the quality of their denim. I've already added a pair to my wardrobe and have a custom pair in the works. I never truly realized what a good pair of denim can do to transform your wardrobe, but these jeans really do hold the power to do just that. Lawless offers over 25 different denims but specializes in Japanese selvedge denim made on vintage looms from the WWII era. (Think Levi Strauss circa 1873. He used these same looms in the creation of his legendary denim.) The manufacturing takes place on location and you can actually watch them make your denim on a vintage sewing machine like the one below. Lawless is all about keeping it traditional.
While designing a custom pair of denim tailored to your exact specifications is what Lawless is all about, they also offer ready-to-wear denim for just $87! I picked up a pair off the shelves to wear for their Grand Opening Party and they fit like a glove, so I can only imagine what my custom pair is going to be like.
Here we have the lovely Maya Vita, in house designer for Lawless Denim, and owner Roman Acevedo. These two are the best in their industry and have an amazing company on their hands.
The Grand Opening party was a huge success with a great turnout from fashion lovers all over the valley. Check out these adorable custom bow ties from Amirs La Voute which all of the hosts got to show off during the event.
While Lawless has the denim game on lock, they also offer a variety of other accessories. The store is home to a collection of beautiful Wolverine 1000 Mile Boots: the perfect shoe to go with a classic jean.
Lawless is also home to the Dapper + Dash bowtie, which are also proudly made in Phoenix, AZ.
We can't forget the leather. Koja leather accessories adorn the showroom, as well as Lawless belts.
I had the honor of being a host at the Grand Opening Party of Lawless and am thrilled to welcome this business to the valley. Please show them your support and stop by the store to see their wonderful product line. Oh, and I hope you guys get used to me in these jeans, because I'm never taking them off.